Advertising

Television was the number one media in the United States in time spent (40%) in 2011, followed by Mobile and the Web (desktop), with 23 and 22% of media time, respectively. Radio and Print come far behind [...]


Social Media

Myspace.com experiences a steep decline in its unique visitors, visits and average stay. In January 2012, 20 million americans visited Myspace.com, which compares to 43 millions who did so in January 2011. Year on [...]


Google Plus

Internet users spend far less time on Google Plus than on other social networks. On average, Google Plus users spent only 5 minutes on site in December 2011, which is far below the average [...]


Social Media

Small and mid-sized businesses are increasingly relying on social media marketing. Nearly half of SMBs (44%) surveyed in the United States utilize social media to market to customers. Facebook is the leading social media [...]


Social Media

66% of online adults in the United States use social media platforms such as Facebook and Twitter. Staying in touch with family and friends is their primary motivation to use social media tools. 91% of [...]


Marketing

The number of internet users is growing. 76% of adults in the United States go online in a typical day, compared to 66% in August 2006 and 50% in August 2000. Internet users increasingly go online [...]


Mobile

Consumers are increasingly scanning 2D barcodes, including QR codes. 5% of adults with a mobile phone in the United States now scan QR codes with their smartphone. A year ago, only 1% of adults [...]


Facebook

Facebook is the leading internet domain in page views. In september 2011, Facebook.com generated 11% of all the page views in the United States, followed by Craigslist.org (5%), Google.com (5%), Yahoo.com (4%) and Youtube.com [...]


Marketing

Most people want news with no political views. The majority of people in the US (63%) say they prefer news sources with no particular political point of view, while 29% say they prefer news [...]


Social Media

Groupon’s web traffic – like its stock price – has been on a steadily decline over the past several months. In June 2011, Groupon.com’s traffic peaked at 33.7 million unique visitors and 66.3 million [...]